Anthem Republic Continues to Lead Nashville’s Growing Advertising Community
Kathie Lee Gifford is Featured in Launch of National Advertising Campaign
Franklin, TN — April 12, 2019 – Anthem Republic collaborated with Takl, gig-economy leader, to create three national television spots featuring Kathie Lee Gifford. Headquartered in Franklin, Tennessee, Takl is an app that allows users in 48 states to connect with select local service providers to complete chores, sometimes within the same day.
The spots premiered in Los Angeles and New York City soon after Kathie Lee’s last appearance on the morning program, Today with Kathie Lee and Hoda.
“She really wants everyone to know that she’s not retiring, she’s just getting started. And we love her energy. That really comes through in the spots, too,” said Brad Ayres, founder of Anthem Republic.
Gifford takes on the role of spokeswoman for Takl. The spots follow her as she sings her way through a day’s worth of chores. Takl’s service providers also take the spotlight as Kathie Lee shows the viewer all the services the app provides.
Beyond creating television commercials, Anthem Republic also created other supporting campaign strategies.
Kathie Lee is one of many celebrities who now rank Nashville among their favorites. As Nashville continues to uphold its reputation as an “it” city and sees tremendous growth, Anthem Republic is positioned to grow alongside it while continuing to be a leader in the advertising community.
“It’s exciting for us to be a part of the great growth the city is experiencing. But we also see ourselves as leaders of that growth, showing the world what this city has to offer,” said Ayres.
About Anthem Republic: Anthem Republic is a digital advertising and marketing agency located in Franklin, Tennessee. Its nationwide client list is served through a full-service approach including digital strategy, digital campaigns, analytics, and a 360-advertising model.
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