Growth Agency Anthem Republic Wins ADDY Awards, Furthering Their Commitment to Fostering Nashville Brands to Become National Leaders
Franklin, TN — March 2, 2019 — Gowth marketing and advertising agency, Anthem Republic is proud to announce winning multiple gold ADDY awards this year from the American Advertising Federation Nashville. Anthem was awarded ADDYs for the work they created for Takl, a leader in the gig-economy that is headquartered in Franklin, Tennessee. Takl is an app that is helping to define the gig-economy. It allows users to connect with select service providers to complete chores, sometimes within the same day.
Anthem created several video spots for the brand. The agency also helped Takl to define a new target demographic. Through audience research and strategy, the video spots were launched in the following cities: Denver, Austin, Charlotte, NYC, and Chicago. The highly successful campaign saw its videos get more than a million plays.
“It’s always nice to be recognized for great work, but the results we get for our clients are what we really care about,” said Brad Ayres, founder of Anthem Republic.
While the campaign generated results, it also allowed Anthem to educate their client about digital and analytical practices that will benefit the brand and set them up for success in the future.
The agency also won a gold ADDY and judge’s choice award for their own self-promotion campaign, which included a complete re-design of the agency’s website. The new site is focused on Anthem’s capabilities, but also the culture behind what motivates them.
“We knew we wanted to do a better job at communicating what we bring to table, and who we are as a company and what we believe in—which is helping people. And we’re proud of that. We want everyone to know,” said Ayres.
About Anthem Republic: Anthem Republic is a growth advertising and marketing agency located in Franklin, Tennessee. Its nationwide client list is served through a full-service approach including digital strategy, digital campaigns, analytics, and a 360-advertising model.
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